Rashida Mai Sa’a Biography
Rashida Adamu Abdullahi, popularly known as Rashida Mai Sa’a, is a renowned Kannywood actress, film producer, entrepreneur, philanthropist, and political figure from Kano State, Nigeria, born around 1985 in Dala Quarters, Kano.
She began her education at Daurawa Primary School, attended Garki Girls Secondary School, and earned a Diploma in Qur’anic Studies from Ibadur Rahman Tahfizul Qur’an.
She later studied Mass Communication at Sa’adatu Rimi College of Education and pursued a degree in Political Science.
Rashida rose to fame in Kannywood in the early 2000s, with notable roles in films like “Jariya”, “Rashida”, and “Sa’a”, the latter earning her the nickname “Mai Sa’a”.
She owns RD Mai Sa’a International Ltd., a production and multimedia company.
In 2020, she founded the Mai Sa’a Charity Foundation, supporting youth, education, and pilgrimages.
Rashida was appointed Special Adviser on Women Affairs by Governor Ganduje in 2019, and by 2023, she declared political ambition under the APC, eyeing higher office such as Deputy Governor.
In November 2023, she married Alhaji Aliyu Adamu, with celebrities like Ali Nuhu in attendance.
Her influence extends beyond acting into philanthropy, fashion, business, and political advocacy, making her a distinguished figure in Northern Nigeria.
Rashida Mai Sa’a Wikipedia
| Category | Details |
|---|---|
| Full Name | Rashida Adamu Abdullahi |
| Alias | Rashida Mai Sa’a |
| Date of Birth | 1985 |
| Age | 40 years (as of 2025) |
| Place of Birth | Dala Quarters, Kano State, Nigeria |
| Nationality | Nigerian |
| Profession | Actress, Film Producer, Entrepreneur, Philanthropist, Politician |
| Education | Mass Communication (Sa’adatu Rimi College of Education), Diploma in Qur’anic Studies |
| Career Highlights | Early 2000s acting debut, founder of RD Mai Sa’a International Ltd., notable Hausa films |
| Notable Films | Sa’a, Jariya, Rashida, Sasari, Mai Nema, Rakiya, Ma’Assalam, Fadi Alkhairi |
| Philanthropy | Founder of Mai Sa’a Charity Foundation, Special Adviser on Women Affairs (Kano State) |
| Awards | Nigeria Woman of Substance 2020, Youth Ambassador, Kannywood Ambassador, Northern Nigeria Peace Ambassador |
| Personal Life | Married Alhaji Aliyu Adamu (November 2023) |
| Net Worth | Not publicly disclosed; considered wealthy from film, business, and public service |
| Social Media | Facebook: Rashida Adamu LinkedIn: Rashida Adamu TikTok: @backup_rashida_mai_saa YouTube: Rashida Mai Sa’a TV |
| Legacy | Influential Kannywood actress/producer, philanthropist, and public servant |
Rashida Mai Sa’a Age
Rashida Adamu Abdullahi, widely known as Rashida Mai Sa’a, was born in 1985 in Dala Quarters, Kano State, Nigeria. As of June 2025, she is 40 years old.
Rashida Mai Sa’a Early Life and Education
Rashida Adamu Abdullahi, famously known as Rashida Mai Sa’a, was born around 1985 in Dala Quarters, Kano State, Nigeria, into a devout and culturally grounded Hausa-Muslim family.
From a young age, she showed signs of leadership, creativity, and compassion, traits that would later define her career and public service.
She began her education at Daurawa Primary School in Kano, where she laid a strong academic foundation.
She proceeded to Garki Girls Secondary School for her secondary education, excelling in the arts and social sciences.
Following this, Rashida pursued Islamic education and obtained a Diploma in Qur’anic Studies from the Ibadur Rahman Tahfizul Qur’an Institute, reinforcing her religious and moral upbringing.
Driven by a passion for media and public communication, she enrolled at Sa’adatu Rimi College of Education, where she studied Mass Communication.
Her thirst for knowledge and civic engagement led her to further her education in Political Science, equipping her with the tools for her future roles in leadership, advocacy, and governance.
Her diverse educational background, blending Islamic studies, communication, and political science, reflects her holistic approach to life and her commitment to both tradition and progress.
Rashida Mai Sa’a Career
Rashida Mai Sa’a began her career in the early 2000s as an actress in the Kannywood film industry, quickly rising to fame through her compelling performances in films such as “Jariya,” “Rashida,” and “Sa’a”, the last of which earned her the widely recognized nickname “Mai Sa’a” (meaning “lucky woman”).
Her strong screen presence and ability to portray emotional depth made her a household name across Northern Nigeria.
By 2010, Rashida expanded her influence beyond acting by founding her own production company, RD Mai Sa’a International Ltd., which focused on producing high-quality Hausa films and multimedia content.
Under her leadership, the company became one of the leading platforms for Hausa storytelling, helping to elevate the standard of Kannywood productions.
In addition to her film work, Rashida built a reputation as a successful businesswoman, establishing ventures in men’s and women’s fashion, interior decoration, and general contracting, with a flagship outlet located along Zoo Road in Kano.
Her business empire flourished, showcasing her entrepreneurial acumen.
In 2019, Rashida transitioned into public service when she was appointed Special Adviser on Women Affairs by Governor Abdullahi Umar Ganduje of Kano State.
Her political involvement deepened over the years, and by 2023, she was an active member of the All Progressives Congress (APC) and publicly declared her intention to contest for the Deputy Governor position of Kano State.
Alongside her political and business careers, Rashida remains deeply committed to humanitarian work.
In 2020, she founded the Mai Sa’a Charity Foundation, which supports orphans, widows, youth empowerment, education, and Hajj/Umrah sponsorships.
Her work earned her various honorary titles, including Northern Nigeria Peace Ambassador and Kannywood Ambassador for the Zazzau Emirate.
Rashida Mai Sa’a’s career reflects a rare blend of artistic talent, business success, political influence, and philanthropic dedication, making her one of the most respected women in Northern Nigeria today.
Rashida Mai Sa’a Filmography
1. Sa’a: Her breakthrough film, which earned her the nickname “Mai Sa’a.”
2. Jariya: A critically acclaimed movie that brought her into the spotlight.
3. Rashida: A film that mirrors her personal values and moral convictions.
4. Duniya Budurwar Wawa: A social issue drama highlighting injustice.
5. Yar Gidan Ma’aiki: A story that blends Islamic values and modern challenges.
6. Aikin Duhu: A suspenseful drama focused on betrayal and redemption.
7. Zuciyata Ce: A romantic family-centered drama.
8. Kaddara: A film that explores the role of destiny in human affairs.
9. Hanyar Dama: A story of survival and moral choices.
10. Matar Aure: A story addressing challenges in marriage and womanhood.
She has also appeared in several TV programs, series, and documentaries under her production company, RD Mai Sa’a International Ltd., some of which promote women’s rights, education, and social reform in Northern Nigeria.
Rashida Mai Sa’a’s Personal Life
In November 2023, Rashida Adamu Abdullahi, also known as Rashida Mai Sa’a, officially tied the knot with Alhaji Aliyu Adamu, the Sardaunan Matasa of Gwoza, in a high-profile wedding held in Kano, which was attended by luminaries from Kannywood and Northern Nigerian society.
Despite earlier rumors linking her to fellow actor and producer Hamisu Iya Tama, this marriage to Alhaji Aliyu Adamu marked a significant milestone in her personal life, celebrated with joy by fans and peers across the region.
Rashida Mai Sa’a Awards and Recognition
In October 2020, she was announced to receive the prestigious title “Nigeria Woman of Substance 2020” by Society Premium/Glitz Magazine Hall of Fame, honoring her contributions to film and philanthropy
Rashida Mai Sa’a Philanthropy
In 2020, Rashida founded the Mai Sa’a Charity Foundation, focusing on youth empowerment, education, and support for orphans and widows.
The foundation has been instrumental in organizing events such as the International Day for the Girl Child in Sokoto State, where Rashida collaborated with organizations like ASATTAHIR International Foundation and Save the Child Initiative to educate and sensitize the girl child on her rights and safety.
Rashida Mai Sa’a Public Service
Rashida served as the Special Adviser on Women Affairs to Governor Abdullahi Umar Ganduje of Kano State.
During her tenure, she worked on initiatives aimed at empowering women and addressing social vices affecting them.
Her appointment was part of a broader effort to involve women in governance and development.
Additionally, Rashida has been recognized with various titles, including Youth Ambassador by the Federal University of Dutse, Kannywood Ambassador by the Zazzau Emirate Council, and Northern Nigeria Peace Ambassador by the National Association of Students of Nigeria in the United Kingdom (NASMA).
Rashida Mai Sa’a Net Worth
As of 2025, Rashida Adamu Abdullahi, popularly known as Rashida Mai Sa’a, does not have a publicly verified net worth.
Rashida Mai Sa’a Social Media Profiles
TikTok: @backup_rashida_mai_saa
YouTube: Rashida Mai Sa’a TV
Facebook: Rashida Adamu
LinkedIn: Rashida Adamu
FAQs
1. Who is Rashida Mai Sa’a?
Rashida Adamu Abdullahi, known as Rashida Mai Sa’a, is a prominent Nigerian actress, film producer, philanthropist, and former political appointee. She gained fame in the Hausa film industry (Kannywood) and is recognized for her contributions to both entertainment and societal development.
2. What is her educational background?
Rashida attended Daurawa Primary School and Garki Girls Secondary School in Kano. She furthered her studies at Sa’adatu Rimi College of Education, Kumbotso, where she pursued a diploma in Mass Communication. Additionally, she obtained a diploma in Qur’anic Studies from Ibadur Rahman Tahfizul Qur’an Institute in Gyadi Gyadi, Kano.
3. What is her age?
Rashida was born in 1985 in Dala Quarters, Kano State, Nigeria, making her 40 years old as of June 2025.
4. What is her career in the film industry?
Rashida began her acting career in the early 2000s and has featured in several notable Hausa films, including Jariya, Sa’a, Rashida, Sasari, Mai Nema, Rakiya, Ma’Assalam, Fadi Alkhairi, Labarin Duniya, Fatima Bintu, and Khadijatu Ko Ai. She is also the founder of RD Mai Sa’a International Ltd., a film production company.
5. What philanthropic work has she done?
In 2019, Rashida was appointed as the Special Adviser on Women Affairs to Governor Abdullahi Umar Ganduje of Kano State, where she worked on initiatives aimed at empowering women and addressing social issues. She is the founder of the Mai Sa’a Charity Foundation, established to support orphans, widows, and other underprivileged individuals. The foundation provides educational support, healthcare assistance, and other forms of aid to those in need.
6. Has she received any awards?
Yes, Rashida has been recognized with various titles, including Youth Ambassador by the Federal University of Dutse, Kannywood Ambassador by the Zazzau Emirate Council, and Northern Nigeria Peace Ambassador by the National Association of Students of Nigeria in the United Kingdom (NASMA). In 2020, she was honored as the Nigerian Woman of Substance by the Society Premium/Glitz Magazine Hall of Fame for her contributions to film and philanthropy.
7. What is known about her personal life and marriage?
In November 2023, Rashida married Alhaji Aliyu Adamu, the Sardaunan Matasa of Gwoza, in a ceremony attended by prominent figures from Kannywood and beyond.
8. What is her net worth?
While specific figures are not publicly disclosed, Rashida is considered one of the wealthiest and most influential figures in the Hausa film industry (Kannywood). Her wealth is believed to stem from her film production company, fashion and interior décor businesses, and public service roles.
9. What is her legacy?
Rashida Mai Sa’a has significantly impacted the Kannywood film industry, both as an actress and a producer. Her philanthropic efforts through the Mai Sa’a Charity Foundation have improved the lives of many in Northern Nigeria. Her role in public service has further solidified her status as a leading figure in the region.
10. What are her social media handles?
TikTok: @backup_rashida_mai_saa
YouTube: Rashida Mai Sa’a TV
Facebook: Rashida Adamu
LinkedIn: Rashida Adamu
In conclusion
Rashida Adamu Abdullahi, popularly known as Rashida Mai Sa’a, stands as a remarkable figure in Northern Nigeria’s entertainment and public service sectors.
From her humble beginnings in Kano to becoming a celebrated actress, influential film producer, philanthropist, and political appointee, she has used her platform to entertain, empower, and uplift her community.
Her legacy is not only defined by her roles on screen but also by her passionate advocacy for women, children, and social justice.
Through her charity foundation and public service, Rashida has become a symbol of hope, resilience, and excellence in the Kannywood industry and beyond.
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