Brittany Dawn Biography
Brittany Dawn Nelson, also known as Brittany Dawn and formerly employed by Davis and Greisen, was born in the United States on March 22, 1991, and is an American former businesswoman, fitness coach, and social media personality.
She rose to fame in 2014 after launching Brittany Dawn Fitness LLC, promoting personalized fitness and nutrition plans online.
By 2015, customers began reporting that her plans were generic and lacked promised personal coaching, leading to widespread backlash.
In February 2019, Brittany appeared on Good Morning America to address the controversy and later issued an apology on YouTube.
She allegedly offered refunds in exchange for non-disclosure agreements (NDAs).
In February 2022, the Texas Attorney General filed a lawsuit against her for deceptive trade practices, seeking up to $1 million in damages.
Brittany received $20,000 from the Paycheck Protection Program (PPP) during the COVID-19 pandemic.
Following the collapse of her fitness brand, she rebranded as a Christian influencer and, in 2022, launched a women’s ministry called She Lives Freed, which hosts Pentecostal-style retreats and conferences.
In her personal life, Brittany, who is from Texas, was previously married and, in September 2021, married Jordan Nelson, a former police officer previously sued for alleged use of excessive force.
Brittany’s transition from fitness coach to Christian leader has sparked both support and criticism, with many questioning the motivations behind her rebranding.
Brittany Dawn Wikipedia
| Category | Details |
|---|---|
| Full Name | Brittany Dawn Nelson (née Davis, formerly Greisen) |
| Date of Birth | March 22, 1991 |
| Age (as of 2025) | 34 years old |
| Place of Birth | Texas, United States |
| Nationality | American |
| Ethnicity | Caucasian (not officially confirmed) |
| Height | 5 feet 9 inches (175 cm) |
| Weight | Ranges from ~133 lb to ~175 lb depending on fitness phase |
| Religion | Christian (Pentecostal/charismatic leanings) |
| Profession | Former fitness coach, Christian influencer, and ministry founder |
| Business Name | Brittany Dawn Fitness LLC |
| Business Founded | 2014 |
| Controversy | Allegedly sold generic plans as “personalized”; deleted complaints |
| Public Apology | February 2019 on Good Morning America and YouTube |
| Refund Offers | Issued with non-disclosure agreements (NDAs) |
| Legal Case | Sued by the Texas Attorney General in February 2022 |
| Settlement | Agreed to pay $400,000 in 2023 ($300K penalties, $100K restitution) |
| COVID PPP Loan | Received $20,000 under the Paycheck Protection Program |
| Ministry Founded | She Lives Freed (2022) |
| Ministry Activities | Women’s retreats, deliverance services, baptisms, conferences |
| Public Perception | Supporters view her as redeemed; critics say she rebranded to avoid scandal |
| Spouse | Jordan Nelson (m. September 2021) |
| Spouse Controversy | Former police officer; sued by ACLU for excessive force |
| Children | None publicly known |
| Net Worth (Estimates) | $1 million – $5 million (disputed); some inflated sources list $73M+ |
| Income Sources | Instagram, YouTube, TikTok, ministry events, and affiliate marketing |
| Main Instagram | @realbrittanydawn |
| YouTube Channel | Brittany Dawn |
| TikTok Profile | @realbrittanydawn |
Brittany Dawn Early Life & Background
Brittany Dawn was born on March 22, 1991, in Texas, United States. Little is publicly documented about her childhood or family background, but she has described herself as having struggled with body image issues in her younger years, which partly inspired her fitness journey.
She claims to have worked for five years as a veterinary technician, although public records indicate she has never held a vet tech license in the state of Texas.
Her early career before social media fame is largely undocumented, but she transitioned into the online fitness industry in her early twenties, leveraging social platforms like Instagram and YouTube to build a personal brand around health, fitness, and lifestyle.
Brittany Dawn Fitness and Social Media Career
Brittany Dawn began her fitness journey in 2014 when she launched Brittany Dawn Fitness LLC, a company offering customized workout and nutrition plans, one-on-one coaching, and direct communication via text messages.
Using platforms like Instagram and YouTube, she built a large following by sharing fitness tips, motivational content, and personal transformation stories.
Her brand quickly attracted clients, many of whom paid significant amounts (up to $300 or more) for what was marketed as individualized coaching.
However, by 2015, complaints started surfacing. Customers alleged that the “customized” plans they received were generic, that Brittany failed to respond to messages, and that she did not deliver on promised services.
She was also accused of deleting negative feedback from her social media pages.
The controversy grew, culminating in her February 2019 appearance on ABC’s Good Morning America, where she addressed the backlash and publicly apologized.
She later posted an apology video on YouTube, offering refunds to some clients, but reportedly required them to sign non-disclosure agreements (NDAs) to receive compensation.
Despite suspending her coaching services, Brittany continued to operate under Brittany Dawn Fitness, LLC, registered under her previous name, Brittany Dawn Greisen.
During the COVID-19 pandemic, she received $20,000 through the Paycheck Protection Program (PPP).
The fallout from the scandal ultimately led to a major lawsuit in February 2022, filed by the Texas Attorney General, alleging deceptive business practices and seeking up to $1 million in damages.
As of 2019, her fitness business became defunct, and she shifted her focus to Christian-based content and ministry.
Brittany Dawn Legal Controversy
Brittany Dawn’s fitness business became the subject of major legal scrutiny following widespread consumer complaints.
In February 2022, the Texas Attorney General, Ken Paxton, officially filed a lawsuit against Brittany Dawn and her company, Brittany Dawn Fitness LLC, alleging violations of the Texas Deceptive Trade Practices Act (DTPA).
The lawsuit accused her of misleading consumers, primarily women with eating disorders, by promising individualized fitness and nutrition plans and personal coaching, which were allegedly never delivered as advertised.
According to the complaint, Brittany marketed her services as custom-built and personal, while in reality, many customers received generic, one-size-fits-all programs and limited or no communication.
Some customers, including individuals recovering from eating disorders, claimed her programs exacerbated their conditions.
The state sought up to $1 million in damages, asserting that her actions were harmful, exploitative, and deceptive.
Adding to the controversy, it was revealed that Brittany offered refunds in exchange for non-disclosure agreements (NDAs), effectively silencing dissatisfied clients.
The lawsuit also noted that she deleted critical comments and failed to resolve refund requests adequately.
While the case drew significant media attention, especially from national outlets and consumer protection advocates, Brittany publicly maintained that she had taken accountability and claimed that her actions were not intentionally harmful.
The legal battle marked a pivotal point in her public image, prompting her complete rebranding from fitness coach to Christian influencer.
Brittany Dawn Christian Rebranding & Ministry
Following the collapse of her fitness business and the ensuing legal troubles, Brittany Dawn began a major rebranding in 2020, shifting her public identity from fitness influencer to Christian content creator and ministry leader.
She began posting faith-based content on Instagram and YouTube, including Bible verses, devotionals, testimonies, and messages about healing, redemption, and deliverance.
This transition marked a turning point in her career, attracting a new following within Christian and faith-driven online communities.
In 2022, Brittany founded a women’s Christian ministry called She Lives Freed, which organizes retreats, baptisms, conferences, and worship gatherings across the United States.
The ministry focuses on themes such as spiritual warfare, inner healing, and freedom through Christ.
Many of these events resemble Pentecostal-style revivals, often described as a blend of charismatic Christianity and New Age elements.
Attendees have shared testimonials of spiritual transformations, while critics argue the approach is emotionally manipulative and lacks theological depth.
Despite her controversial past, Brittany portrays her ministry as a form of redemption and spiritual calling, frequently sharing that “God turned her mess into a message.”
Her husband, Jordan Nelson, actively supports the ministry, and the couple often shares their faith journey and marriage online.
While Brittany has gained a devoted new fanbase, skeptics accuse her of leveraging Christianity as a way to escape accountability for past misconduct.
Nonetheless, She Lives Freed continues to grow, cementing her place as a rising figure in the world of online Christian influencers.
Brittany Dawn’s Personal Life
Brittany Dawn married Jordan Nelson, a former police officer who previously served with the Kansas City, Missouri, Police Department.
Jordan was involved in a controversial incident that led to a lawsuit by the American Civil Liberties Union (ACLU), accusing him of using excessive force against an unarmed Black man.
The incident drew criticism and media coverage, adding further scrutiny to the couple’s public image.
Brittany and Jordan often share their life on social media, presenting themselves as a faith-centered couple devoted to Christian ministry.
They frequently post about marriage, faith, healing, and deliverance, and Jordan is actively involved in She Lives Freed, Brittany’s Christian women’s ministry.
Brittany identifies as a devout Christian and claims her transformation and rebranding from fitness coach to faith-based influencer stemmed from a personal spiritual awakening.
She often states that her journey through public failure, criticism, and controversy brought her closer to God and that her current mission is to help other women find healing and freedom through Christ.
Despite her religious devotion, critics question the authenticity of her transformation, with many believing her Christian content serves more as a reputation management strategy than a genuine spiritual rebirth.
Nevertheless, Brittany continues to embrace her faith publicly, positioning her personal life as a testimony of redemption.
Brittany Dawn
According to PeopleAi, Brittany Dawn’s net worth was estimated at $73.2 million in May 2025, up from $65.9M in 2024 and $51.2M in 2022
Brittany Dawn’s age, height, and weight
Age: Born March 22, 1991, she is 34 years old as of today (July 18, 2025)
Height: Approximately 5 feet 9 inches (175 cm), based on her own Instagram statements
Weight: Has fluctuated over time; she’s mentioned weighing 170 lb in her “before” stage, up to 175 lb, and at times aiming for around 133 lb in later fitness phases.
Brittany Dawn’s Nationality and Ethnicity
Nationality: Brittany Dawn Nelson is American, born and raised in Texas, USA.
Ethnicity: Public sources do not specify her ethnic background, and she identifies simply as American.
Based on appearance and name, she is commonly perceived as Caucasian, but there is no official confirmation of her ethnic roots in reliable sources.
Brittany Dawn’s Official Social Media Handles
Instagram: @realbrittanydawn
YouTube: Brittany Dawn
TikTok: @realbrittanydawn
FAQs
1: Who is Brittany Dawn Nelson?
Brittany Dawn Nelson is a former fitness coach and online influencer who gained notoriety for selling misleading fitness plans. She later rebranded as a Christian influencer and founded the ministry She Lives Freed.
2: Why was Brittany Dawn sued by the Texas Attorney General?
She was sued in February 2022 for deceptive business practices, specifically for advertising personalized coaching plans that many customers said were generic or never delivered.
3: What was the outcome of the lawsuit against Brittany Dawn?
In June 2023, she settled with the Texas Attorney General, agreeing to pay $400,000 in civil penalties and restitution.
4: What is She Lives Freed?
It is a women’s Christian ministry founded by Brittany in 2022. It hosts spiritual retreats, baptisms, and deliverance services, and blends Pentecostal-style teachings with emotional healing.
5: Did Brittany Dawn use NDAs to silence customers?
Yes. Multiple reports indicate she offered refunds in exchange for signing non-disclosure agreements, which critics say was an attempt to silence negative reviews.
6: Why did Brittany Dawn transition from fitness to Christianity?
She claims her faith journey began during the backlash from her fitness business. Critics argue it was a reputation management strategy, but Brittany maintains it was a genuine spiritual transformation.
7: Who is Brittany Dawn’s husband?
Her husband is Jordan Nelson, a former Kansas City police officer. He was previously sued by the ACLU for alleged use of excessive force on an unarmed Black man.
8: What’s Brittany Dawn’s net worth?
Estimates vary widely. Most credible sources place it between $1 million and $5 million, while some unverified sites list inflated numbers like $73 million.
9: Is Brittany Dawn still a fitness influencer?
No. Her fitness business shut down in 2019. She has since fully rebranded as a faith-based content creator and ministry leader.
10: What kind of content does she post now?
Brittany now posts about Christian faith, healing, deliverance, marriage, and women’s ministry, mainly through Instagram, YouTube, and TikTok.
In Conclusion
Brittany Dawn Nelson’s life story is a striking example of how public figures can dramatically shift their image amid controversy.
Rising to fame as a fitness influencer in the mid-2010s, she built a large online following through Brittany Dawn Fitness LLC, only to face widespread backlash and legal action due to alleged deceptive business practices.
The lawsuit by the Texas Attorney General and subsequent $400,000 settlement severely impacted her public reputation.
However, rather than disappearing from the spotlight, Brittany rebranded as a Christian influencer, founding the She Lives Freed ministry in 2022.
Through her spiritual content, retreats, and faith-based events, she has cultivated a new audience while continuing to face criticism from skeptics who question the authenticity of her transformation.
Whether seen as a redeemed figure or a controversial rebrand, Brittany Dawn remains a widely discussed personality at the intersection of faith, social media, and scandal.
Her journey highlights the complexities of online fame, accountability, and the evolving role of influencers in public life.
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